Real Results. Real Families. Real Growth.

A young boy and a man are working together, with the boy writing in a notebook. Two women are nearby; one is smiling and the other is partially visible. They are in a cozy, well-lit room.

KHPS saw 25,000 website visits in 6 months

At Kaleo, we don’t believe marketing is about hype, it’s about stewardship. Your school is a light in your community, and when families can’t find you, they miss out on that light. These case studies show what happens when Christian schools use the right tools to connect their calling with the families searching for them.

Screenshot of a website homepage for Kingdom Heights, a school in Huntsville, featuring a video thumbnail of a classroom with students and a teacher, and text promoting leadership and critical thinking.

KH Royals Website Rebuild

From hidden to #1 on Google

We rebuilt KHRoyals.com from the ground up. In a competitive private school market, the site climbed to the #1 position on Google My Business and saw more than 25,000 website visits in six months.

With over 30 robust pages (each with ~1,000 words of SEO-rich content), the site was designed to convert interest into action. Funnel pages for each grade level drove parents to schedule tours, while a new news section and coordinated social media campaign kept fresh content flowing.

The impact was more than numbers:

  • A teacher applied and moved across the country after discovering the school online.

  • A family relocated from another state because of what they saw on the website.

Tuesday Tour Ad Campaign

4,873 Clicks → Consistent Weekly Tours with groups of 20-25

To build excitement for a brand-new K–12 school, we ran a targeted Facebook and Instagram ad campaign encouraging families to attend Tuesday Tours.

We focused on:

  • Parents of K–12 students within a 10-mile radius.

  • New families not already connected to the school’s social accounts.

  • Messaging that went straight to a signup form.

The campaign generated 4,873 clicks and consistently filled Tuesday Tours throughout the summer — a critical step leading into the school’s first year.

Classroom scene at Kingdom Heights Preparatory School with a teacher standing at the whiteboard and students sitting at desks, some raising hands.
Advertisement for Kingdom Heights Preparatory School promoting early childhood education for K2, K3, and K4, with an image of three children sitting on the floor, smiling, with doodles and icons related to education and childhood.

Preschool Ad Campaign

When launching a new preschool program (ages 2–4), we ran a campaign designed to introduce it to families nearby.

The ads targeted:

  • Parents of 2–4 year olds within a 10-mile radius.

  • Families not already following the school on Facebook or Instagram.

The result? 2,795 ad clicks and strong early momentum for preschool enrollment.

uly Preview Night Ad Campaign

605 Clicks → A Packed Launch Event

We promoted a special July Preview Night for a new K–12 school, targeting families in the local area.

The campaign:

  • Reached only new families (not existing followers).

  • Focused on parents of K–12 students within 10 miles.

  • Directed every ad to a simple signup form.

The campaign produced 605 clicks — helping pack out the Preview Night and fueling momentum into launch.

Two young girls in school uniforms holding a red and orange sign that says "PRAY" and "LC" with a blue emblem. They are standing against a white brick wall, smiling, and appear to be in a school setting.

Book a discovery call.

We know your time is valuable. That’s why our discovery calls are simple, clear, and focused on your enrollment goals.

School students entering a building with a man welcoming them outside, some students have backpacks and a bicycle is parked nearby.